Runa Bouius
Runa Bouius
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    • Executive Coaching
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    • True Power Institute
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Private Leadership Guidance for a New Era

In a world defined by constant change, complexity, and accelerating demands, leaders can no longer rely on outdated models. What’s required now is deeper clarity, authentic presence, and a recalibration of how power moves through you.


At the True Power Institute, executive coaching is more than skill-building—it’s a transformational journey toward becoming the leader your future requires.


Who It’s For:

Whether you’re a CEO, founder, or senior executive at a crossroads, one-on-one guidance can be the catalyst for true evolution—especially when you’re navigating decisions that carry weight, impact, and visibility.


If you’ve been feeling the shift and know it’s time to lead differently, this is your moment.

Discover Where Your Inner Leadership Stands

Curious where you are in your leadership evolution?


The Inner Game of Leadership Assessment is a powerful self-inquiry tool designed to help you uncover hidden patterns, untapped strengths, and areas for conscious growth.


It’s the first step toward leading from clarity, alignment, and TruePower.

Take the Assessment today!

Sign Up to our Newsletter!

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Two Ways to Engage:



1. Challenge-Focused Coaching

Bring the real-time challenges you’re facing—strategic decisions, interpersonal dynamics, inner leadership dilemmas. In focused, high-impact sessions, we’ll explore root causes, unlock clarity, and align your response with your values and power.


2. TruePower Leadership Accelerator (Private Format)

This is a transformational path for those ready to upgrade from within. Together, we explore identity, purpose, presence, emotional mastery, and multidimensional intelligence. You’ll gain the tools, insight, and internal alignment to lead with confidence, authenticity, and long-term relevance.


TruePower Leadership Accelerator Program



Why TruePower Coaching?

  • Personalized Transformation – Support tailored to who you are and who you’re becoming.
     
  • Clarity in Complexity – Learn to lead from aligned decision-making, not default behavior.
     
  • Rooted in Reality – This work is grounded, strategic, and integrative—designed for real-world impact.


Not Sure If One-on-One Is Right for You?

Start the conversation. Many leaders begin here and transition into one of our group-based programs once they feel the pull.

schedule a call

Endorsements

"Rúna is both brilliant and insightful, bringing her many years as a successful business leader and her intuitive wisdom to any business challenge. She takes her work seriously, bringing great value to her coaching and consulting, all while she is supportive and without ego. A rare and remarkable talent in the business world!" — Leslie Clarke, Ph.D., Executive Director of United Homeless Healthcare Partners, Los Angeles, CA, USA 

“Through her coaching, Rúna Bouius gave me the single most powerful statement that has significantly changed my leadership style. This was like delivering medicine to the center of the disease. I can't help but think this was a result of highly insightful and intuitive coaching.”​ ​— Darwin Richardson, ​Vice President Quality​, ​Genzyme, Boston, USA



"What is unique about Rúna is her expertise as a successful business owner and entrepreneur herself...she brings vast global business experience in addition to a deep understanding of how to work on personal and conscious developmental levels. This holistic approach I have found to be most helpful in today's complex and ever-changing world." —  Vasken Kalayjian, Managing Director, gkBRAND, New York, USA

“Rúna ́s skilled influence on improving leadership and organizational outcomes is clear and recognizable. With a conscious and collaborative style, she helps others truly produce work that works.” — Tom Fanning, Founder/Chief Inspiration Officer, Boomzaa, Castle Rock, CO, USA 


“Rúna has remarkable insight and ability to flesh out the deeper issues. She works the energy of a group such that it moves through challenges, brings out creative thought, and taps into deeper wisdom. When I worked with Rúna on an individual basis she was able to help me perceive the deeper framework that had me stopped. She guided me with loving compassion while always keeping the issue surely before me.”​ ​— Norman Wolfe, Founder, CEO, Quantum Leaders, Inc, Vancouver, WA, USA 

"From the moment I first met Rúna I was struck by what was self-evident. Rúna radiates joy and abundance because that is what she sees and can bring out with each person she touches. She has the unique ability to be totally present from a consciousness of serving what ever person or group in front of her at the moment. It is through this powerful willingness to give that she helps those around her tap into the unlimited and unbounded inner power." — Dr. David Rodgers

Get In Touch Today!

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"Rúna has the ability to look at a person or a situation and see it for what it is. That is her gift. This is more than a tool. It is a fundamental ability to see into a situation or organization, to X-ray it, and point the way forward. It is as if she can see the current dysfunctional wiring and the proper blueprint of how things ought to work. This is an important ability and is rare. It is an innate gift, a primal one."
— Professor W. Brian Arthur, Economist & Thought Leader, Palo Alto, CA, USA

“Rúna is a top Thought Leader on Global Strategy in business. On the leading edge of emerging trends, she combines practical business thinking with the evolution of business and culture, including the Conscious Leadership Movement. Rúna is not an isolated theorist, she has a powerful network of executives from around the world that are part of her think tank to better understand how to leverage strategy, powerful leadership, and practical initiatives to take any business to it's next level of evolution.”

— Mark Samuel, CEO, Impaq Corporation, CA, USA

“If you are a bold, visionary leader who needs support in leading from the heart, Rúna Bouius is a natural ally. She is a visionary leader who will empower you to see the big picture and inspire you to take bold action. Having founded and managed successful businesses, Rúna applies the authority and confidence of experience to help you emanate and hold a harmonious and productive environment in your business.” 

— John Montgomery, Corporate Transformational Specialist, San Francisco, CA, USA

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